Wundermart raises €10.5m

Retail tech platform Wundermart is ready for rapid European expansion after a successful investment round led by Kees Koolen. Wundermart’s autonomous shop solution enables anyone to start a physical shop that is immediately profitable and operational, without any effort. This is particularly interesting for entrepreneurs who want to convert their unused square meters of real estate into income.

Koolen, known for his leadership roles at platform brands like Booking.com, Uber, Hotmart and as a founder of Koolen Industries, is the newest investor in this fast-growing tech scale-up. “This investment gives Wundermart the opportunity to accelerate the scale up of their concept,” said Koolen.

Slingshot Ventures, who backed Wundermart beginning 2020 also participated in the company’s latest funding round. “Our initial investment has ensured that the concept has proven itself and is now ready for rollout. We are excited about the opportunities that the new funding offers Wundermart,” says managing partner Marco Pieters of Slingshot Ventures.

Wundermart was founded by Laurens de Kleine and Patrick Dekker after spotting an opportunity in the hospitality retail channel. Since the early days of launching unmanned shops in hotels and offices, Wundermart has evolved into a technology company with a mission. By focusing on building a platform solution for anyone that wants to play shop, Wundermart empowers entrepreneurs to bring their goods to where their customers are. The Wundermart technology is present in locations in the Netherlands, Belgium and Germany. As a company that prides itself on never settling for the status quo, it has an ambitious growth target and expanding client base. Located in Amsterdam, Wundermart now consists of more than 50 entrepreneurial team members.